|Men's daytime fashions|
Men’s fashion magazines are far less numerous than women’s. So you may imagine my excitement when I came upon some Gentleman’s Magazines for the 1870s, complete with color fashion plates.
Each month shows several sets of fashions, rather like the Victorian-era Godey’s and Peterson’s magazines I’ve featured before. Like the women's magazines, they include detailed descriptions. However, since they offer patterns, and men weren't likely to be making their own clothes, I thought these magazines must have been aimed at tailors. The fact that they include nothing but fashion seems strong evidence. Very likely, the elegant gentleman would not be caught dead reading a men’s fashion magazine. He'd rely on his tailor's expert's judgment, as well as his own taste, observation of other well-dressed men, and imagination. Or maybe he'd just follow the Prince of Wales's (later King Edward VII) lead. Of course, it could be that the tailor would keep the magazine on hand to show his clients the latest fashions.
Would a gentlemen buy the magazine and bring it to his tailor? I can't conceive of this happening in the Regency era, but the Victorians were different, and frankly, I don't know for sure.
Historical dress experts, please feel free to enlighten us.
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